Those tiny turtles were made in Adobe After Effects. Animating charackters from the prints makes them come alive. This was something I enjoyed most of all, when working with the marketing team at Breden.
The fabric and product photos you see here were also digitally rendered to save time and a huge amount of money and natural resources.
Charackter Design by Mariann Lukka
I also made one walking turtle GIF, but this one didn't come out quite so believable. We did end up using both of them still.
All the charackter GIF's for Breden were uploaded to their Giphy.com account. Anyone searching for the tags could use these gif's on Instagram and other sites.